Simple. Durable. Laundry.

At Simplewas, we believe sustainable laundry shouldn’t be a hassle. No heavy plastic bottles, no overdosing, and definitely no complicated ingredients. Just clean laundry, with exactly what you need.

Our laundry strips are light, compact, and completely plastic-free. They dissolve in water, contain only the essentials, and are biodegradable. One strip per load, that’s all it takes.


We deliberately choose to produce in Europe.Not just for quality, but because we want to know where and how our product is made: with respect for people, the environment, and fair working conditions.

Our goal? To make sustainable laundry accessible to everyone. Because a good product doesn’t have to be complicated; not in use, not in composition, and not in price.

Choosing for a better world

The world of laundry detergents is full of claims and promises, but few truly feel transparent.

That’s why Simplewas was created — to do things differently.

No vague ingredients or production on the other side of the world, but clear choices.

Honestly made in Europe. Compact, biodegradable, and free from unnecessary additives.

Because laundry can be good, simple, and conscious.